Discovering Public Relations: An Introduction to Creative and Strategic Practices
4.5 (132 items)
Limited Time Sale$73.69 cheaper than the new price!!
Free cash-on-delivery fees for purchases over $99
Product details
| Management number | 231955755 | Release Date | 2026/06/18 | List Price | $49.12 | Model Number | 231955755 | ||
|---|---|---|---|---|---|---|---|---|---|
| Category | |||||||||
Discovering Public Relations introduces students to the field of PR in a practical, applied, and hands-on way that prepares them for the modern workplace. Author Karen Freberg highlights modern and contemporary PR practices, emphasizing social media, digital communication, and creative innovation. Understanding that creativity alone can’t create success, Freberg shows students how to choose and implement evidence-based practices to guide their strategic campaigns. The Second Edition transforms students into successful PR professionals by giving them the tools to think creatively, innovate effectively, and deploy research-backed tactics for successful campaigns. Read more
| ISBN10 | 1071878239 |
|---|---|
| ISBN13 | 978-1071878231 |
| Edition | Second |
| Language | English |
| Publisher | SAGE Publications, Inc |
| Dimensions | 8 x 1.1 x 10 inches |
| Item Weight | 2.5 pounds |
| Print length | 488 pages |
| Publication date | January 23, 2024 |
Bestseller ranking
Neutrogena Makeup
Customers who viewed this product also viewed
At Home Spa
Correction of product information
If you notice any omissions or errors in the product information on this page, please use the correction request form below.
Correction Request Form